BKF Engineers is delighted to announce Alice Jiang as our new Marketing Manager. With over a decade of experience in the AEC industry, Alice brings exceptional skills in marketing strategy and proposal team leadership. Her career has been shaped by her drive to create impactful marketing initiatives and leading teams of marketing staff to successful proposal delivery.
Alice has an impressive track record of success in the AEC industry, having previously worked at both national and regional engineering and surveying firms, winning multi-million-dollar pursuits, achieving a substantially successful win rate, and generating significant contract revenue in just one fiscal year. Her ability to align marketing efforts with company growth goals while leading dynamic teams has been a hallmark of her career.
Nikki McQuaid, BKF’s Director of Marketing shared “BKF is proud to be among the top-tier engineering firms in terms of name recognition and brand strength. This strategy is integral to our growth, and we sought a marketing manager who could enhance BKF’s holistic approach to marketing and communications. Alice’s extensive expertise in positioning for work in our growth markets, her collaborative mindset, and her ability to mentor team members made her the clear choice for this role. We are thrilled to have her join us to elevate BKF’s marketing initiatives, foster talent within our team, and advance our brand presence.”
Outside of her professional endeavors, Alice calls herself an “avid foodie and world traveler” who enjoys experiencing different cultures through their cuisine. She also values connecting with nature and promoting sustainable living.
Please join us in welcoming Alice to the BKF family and wishing her great success in her new role!
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